Social media mistakes happen to the best of them — it doesn’t discriminate on brand/company size, reach, and social media marketing budget. While the impacts may differ in magnitude, everyone has had to endure some kind of social media faux pas. But if there’s one good thing about making mistakes on social media, it’s that it provides your audience a glimpse at your company’s agility, humility, resiliency, and perhaps most importantly — your humanity. Ensuring that all systems and policies are in place to prevent social media blunders from happening are a must if you’re serious about your social media marketing efforts. But while pertinent systems and policies should be in place, it doesn’t mean that you shouldn’t expect slipups from happening from time to time.